by Caitlin Rice | Feb 26, 2024 | Design
Investing in great UX design is not just an added benefit for businesses to consider, but rather an investment that can completely redefine what success means to them. But what does it mean to invest in great UX? It means providing your users with seamless, intuitive... 
by Alex McAllister | Sep 25, 2023 | Business, Design
In the realm of software development, effective communication is the cornerstone of successful project execution. As a client partnering with a software development company, you are embarking on a journey to bring your digital dreams to life. At the heart of this... 
by Dave Lane | Sep 2, 2022 | Design, Development, Marketing
The “happy path” is the expected or desired path a user will take through your app. It’s how you want the average user to interact with your app, ideally to achieve some goal that’s important to your product. However, things that may feel obvious to you during product...